Guest post by Diana Maria
You can accept it or not, but SEO audits are definitely a very rewarding and challenging process. In fact, carrying out SEO audits can definitely help in learning more about different and advanced SEO techniques and procedures.
It even helps in generating a whole lot knowledge related to web development. With each audit, there is scope of learning a few new things. Most of the times, knowledge gained is related to SEO.
However, there are times when improving on the SEO audit processes are also learnt. So, with more practice, one can learn about those ways that can help in improving the overall SEO audit procedure. Let’s focus on some of the most advanced SEO audit tips for beginners. Have a look below:
Creating a perfect work space
To make an audit session run successfully, it is always helpful to have customized tools and specific set of configurations. When carrying out SEO audits occasionally, these customized tools and specific configurations can be well integrated for better output.
Those who need to carryout audits more frequently can create a separate user account in Windows 7. Let’s name it as “Audits”. Those who want to tag themselves as “Real Hardcore” auditors, they can install the VirtualBox. This will allow them to analysis a complete range od dedicated operating systems.
Developing a proper workflow
Always remember that it is not possible to become completely the same. Sites can be similar in pattern and design but by no means can they be totally same.
This clearly implements the fact that no 2 auditing process can be the same. There are some who suggests approaching each audit differently. That may not be a great idea. If a controlled workflow can be developed, then flexibility will surely be achieved during audit sessions.
To achieve this, first create a detailed checklist of duties. Create notes and at the same time try to make another list highlighting things that are not mentioned in the checklist.
In fact, this new list is more important and can be quite interesting since it contain things that the user was not anticipating. Always try to fill up the list with items that the user is more comfortable with.
Browser add-ons need to be minimized
Similarly, there are some browser plugins that even requests for API with every single page loading process. This can be quite confusing. While trying to check things like native CSS and response codes.
Own tools need to be developed
Customized tools help in making an SEO audit much better. However, there are specialized tools that can be highly beneficial in carrying out the audit in a more organized manner.
This should never stop you from developing your own tools. It is a fantastic idea to develop your own tools as per requirement. This will help in carrying out the audit in a much better way.
These are only a few tips to follow while carrying out advanced auditing. There are many other tips available that will be shared next time.
About The Author: Diana is a writer/blogger. She loves writing, travelling and reading books. She contributes to SEO Morpheus